Specialist II, Brand Marketing, Fitness, London/West

Job title:

Specialist II, Brand Marketing, Fitness, London/West

Company

Nike

Job description

WHO YOU’LL WORK WITHNike exists to serve athletes* through inspiration, innovation and iconic experiences. Everything that you see from Nike is crafted and obsessed by a team of passionate, hardworking and uncompromising people who believe that sport makes the world a better place and chasing the highs of winning shows the world what is possible.As Brand Marketing Specialist II, you will be a part of the London, UK & Ireland Brand Marketing Team, reporting directly to the Fitness Brand Manager London UK & Ireland and be part of the fitness team driving Nike’s vision on the ground.You will also work cross-functionally within London UK & Ireland with key partners such as Sports Marketing, Brand Creative, SCI and Consumer Insights in service of our athletes. And you will of course build strong relationships with key partners in the city – a collection of the faces & organisations that we believe best represent our brand.WHO WE ARE LOOKING FORWe are looking for a talented marketer in the making with a hardcore passion for Nike, fitness, sport and youth culture, and an ability to uncover stories that will inspire the Gen Z/A. An individual with a winning mindset paired with the commitment to make it happen and willing to adapt on the fly.First years of relevant marketing experience within the UK&I market and a demonstrable understanding of the consumer, the city and Nike’s position within it.A clear passion for and understanding of the people, gyms and organisations which make up the UK’s Fitness communities and the key moments/events which are important to the fitness consumer.Clear understanding of the different activities (HIIT, yoga, spin, S&C etc.) within fitness, with extensive knowledge of hybrid fitness culture.A proven track record of translating consumer/member insights into a brand activationPossesses a creative spark to bring new ideas to the tableFully committed to working as a team and until the job is doneEnjoys mixing time in the office with time out in the cityAbility to connect, foster and manage external relationshipsGrowth mindset and desire to develop as a marketerWHAT YOU’LL WORK ONThis is a brand marketing role focusing on fitness working on building the on the ground relationships to contribute to the wider fitness marketing strategy and delivering against Nike’s seasonal campaigns.This role you will be responsible for supporting our Fitness Brand point of view in London UK & Ireland including:Supporting the Manager Brand Marketing Fitness in identifying the people & organisations that best align to our brand values and can best bring the fitness strategy to life. Then managing these relationships in a robust yet sustainable fashion.Coordinating with the Geography Fitness Brand team in the Netherlands to support the amplification of key seasonal stories through on-the-ground executions. This can include but is not limited to pinnacle Nike brand executions but also come through our wholesale marketplace in the form of on-the-ground partner marketing executions.Supporting the identification & gathering of structured and continuous consumer insights to allow us to better serve athletes* on the ground in London and UK & Ireland through Fitness and then feeding back these insights to EMEA/Global in order to help refine our longer-term strategyThis job posting will be closed on the 25th of October 2025.After that, we will share feedback to all applications and move forward with the shortlisted ones.This role is not available for relocation.

Expected salary

Location

London

Job date

Sat, 19 Oct 2024 00:39:06 GMT

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