Sales and Marketing Executive

Job title:

Sales and Marketing Executive

Company

Hartley People

Job description

Hartley People Recruitment, in partnership with our client in the Work and Leisure Wear industry, are seeking a results-driven Sales and Marketing Specialist with expertise in CRM management, e-commerce (Shopify), and SEO in Waterford. You will play a key role in driving traffic, optimising conversions, and growing revenue across digital platforms.Key Responsibilities:

  • Develop and implement strategies to increase traffic and conversions, analysing market trends and customer behaviour to identify growth opportunities.
  • Collaborate with internal teams on marketing campaigns, product launches, and promotional activities.
  • Optimise CRM systems for lead nurturing, customer retention, and sales processes.
  • Segment customer data to deliver personalised campaigns and track engagement metrics to refine strategies.
  • Oversee the Shopify store, ensuring a seamless customer journey and improving site features to boost conversions.
  • Monitor performance data, coordinate promotions, and manage loyalty programs to maximise sales.
  • Execute on-page and off-page SEO strategies to improve search visibility and domain authority.
  • Conduct keyword research and optimise product pages, blogs, and content for search engines.
  • Use data from CRM, Google Analytics, and Shopify to evaluate marketing efforts and provide actionable insights.
  • Regularly report on metrics like traffic, conversions, and ROI, recommending improvements based on findings.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or related field.
  • Proven experience in sales and marketing with CRM, Shopify, and SEO expertise.
  • Strong project management and collaboration skills.

Preferred Qualifications:

  • Experience with email marketing platforms, paid advertising, and social media marketing.
  • Familiarity with e-commerce analytics tools (e.g., SEMrush, Ahrefs).

This is a fantastic opportunity for a proactive and driven professional looking to play a key role in both the marketing and sales functions of a growing company.For immediate consideration please send your CV to sarah.dalton@hartleypeople.com or call Sarah on 051878813.Hartley People Recruitment works to the highest ethical standards within our industry, and we value the trust that you place in us when you send your CV (Curriculum Vitae). We can provide a full consultation in confidence, and we guarantee that your CV will not be sent to any of our clients without your prior consent.#JobsInWaterford #RecruitmentAgencyWaterford #HartleyPeople #OurTalentIsFindingYours #ItsWorkYourWay

Expected salary

Location

Waterford

Job date

Thu, 03 Oct 2024 23:18:57 GMT

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