Marketing Manager

Job title:

Marketing Manager

Company

COREcruitment

Job description

Marketing Manager
Location: LondonSalary: £55,00We are working with a multi-site Orthodontics company based in London. They are renowned for their commitment to excellence and patient-centred approach. They are seeking a talented and driven Marketing Manager to join the team and help us expand our reach and impact.Role Overview: The Marketing Manager will be responsible for developing and implementing effective marketing strategies to promote the brand and enhance the brand presence. This role requires a strategic thinker with a creative flair, excellent communication skills, and a deep understanding of digital and traditional marketing channels.Key Responsibilities:Develop and Execute Marketing Strategies:

• Create comprehensive marketing plans aligned with business goals.
• Develop campaigns to increase patient acquisition and retention.
• Monitor and analyse market trends to identify opportunities for growth.

Digital Marketing:

• Manage and optimize our online presence, including website, social media, and email marketing.
• Implement SEO strategies to improve search engine rankings.
• Plan and execute digital advertising campaigns (Google Ads, Facebook Ads, etc.).

Creation:

• Oversee the creation of engaging content, including blog posts, videos, infographics, and newsletters.
• Ensure all content is consistent with our brand voice and messaging.

Brand Management:

• Maintain and enhance the brand image.
• Develop and enforce brand guidelines.

Patient Communication:

• Design and implement patient communication strategies to improve engagement and satisfaction.
• Develop promotional materials and patient education resources.

Event Management:

• Plan and coordinate marketing events, including community outreach programs and patient appreciation events.
• Represent the company at local events and industry conferences.

Market Research and Analysis:

• Conduct market research to understand patient needs and preferences.
• Analyse marketing campaign performance and adjust strategies as needed.

Collaboration:

• Work closely with the clinical team to understand services and patient experiences.
• Collaborate with external vendors and agencies as required.

If you are keen to discuss the details further, please apply today or send your cv to Sophie@corecruitment.com

Expected salary

£50000 per year

Location

London

Job date

Tue, 30 Jul 2024 22:04:35 GMT

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