Manager, Communications in Philadelphia, Pennsylvania

Reference #: 353285
Site Name: USA – Pennsylvania – Philadelphia, Durham Blackwell Street
Posted Date: Mar 3 2023

Are you looking for an opportunity to lead and deliver comprehensive communication strategies supporting GSK’s Vaccines Business? If so, this is the role for you.

As an External Communications Manager you will support and deliver the implementation, coordination and execution of communication planssupporting GSK’s vaccines business.

GSK is undergoing a period of unprecedented transformation. Now, more than ever, the business needs have been heightened with a keen emphasis on strong strategic and executional priorities. We are re-building our business unit-focused communication teams to help ensure our structure is best suited to support priorities and help ensure business success.

This role added to current structure will give the team a balance between senior strategic roles and operational roles to deliver comprehensive communications strategies to support business needs appropriately in line with business expectations while providing team members with flexibility and development opportunities.

Working with the (BU) Business Units Comms team, agency partner and subject matter experts across the business, this role will help to implement and coordinate execution of our communications plans:

Work with relevant Communications Head / Director to develop and execute communications plans aligned to business priorities, key assets in the BU portfolio, as well as emerging pipeline assets, including working with business leaders on activities to support business priorities for individual assets (like disease state awareness and approval and launch communications plans for assigned assets/products and brands). Disease state awareness work may include RSV, shingles, flu, meningitis, hepatitis or support for other priority brands. Also assist in developing brand story and broader communications objectives across internal and external channels.

Manage implementation of communication plans with agency partner (project management), including coordinating with cross functional internal stakeholders for approval processes.

Implement digital and social media plans defined by team leaders in support of the business (coordination with US Digital team, getting materials approved, report metrics).

Help develop and implement internal comms in a coordinated way, with direction from leaders in the team and collaborating with US and Global Communications teams members as needed.

Collaborate with Global Communications team in the business unit on their plans regarding key data and regulatory milestone press releases, disease awareness activities and other activities to support key business objectives.

Working with agency partner and corporate media team to track and analyze media coverage.

Manage the implementation and tracking of key projects to support business objectives, including managing against budgets, deadlines and reporting progress and outcomes.

Collaborate with other BU communications managers to learn on best practices, bring forward new/innovative ideas for team consideration and improve the team’s processes.

Contribute to a range of other internal and external projects – the ability to work on multiple projects at once in a dynamic environment is crucial and part of the fast-paced environment and nature of the role.

Opportunity to develop in the role to continue growing in the organization.

Why you?
Basic Qualifications:

Bachelor’s Degree in Communications or Public Health or liberal arts focus (e.g., English/writing, government/history).

4+ years of relevant external and internal communications experience.

Min 2 years with specific experience in Vaccines or pharmaceuticals.

Demonstrated expertise in at least three of the following areas:
Strategic Planning.
Disease awareness campaign development/management experience
Excellent communications track-record.
S rong interpersonal skills with multiple and diverse stakeholders
(Including senior stakeholders).
Proven experience developing content across a range of platforms and media (digital-friendly, visual/storytelling style, such as videos and infographics); versatility in creating both branded and unbranded content and willingness to innovate.

Preferred Qualifications:

The following characteristics are a plus:

Specific experience in Vaccines or priority disease state areas (RSV, shingles, flu, meningitis, hepatitis) strongly preferred.

Candidate must be able to work independently and respond to a dynamic, fast paced environment. Additional training/education in communications, business or healthcare.

Why GSK?

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organization where people can thrive.

Getting ahead means preventing disease as well as treating it, and we
and we aim to impact the health of 2.5 billion people around the world in the next 10 years.

Our R&D focus is to deliver a new generation of vaccines and medicines using the science of the immune system, human genetics and advanced technologies to get ahead of infectious diseases, HIV, cancer and other immune-mediated and respiratory diseases.

We do all this with a commitment to operate responsibly for all our stakeholders by prioritizing Innovation, Performance and Trust. Our bold ambitions for patients are reflected in new commitments to growth and a significant step-change in delivery over the next five years.

This means more GSK vaccines and medicines, including innovative new products, will reach more people who need them than ever before.

We have long believed that building trust is key to stronger performance, helping to create value for shareholders, impact for patients and society and a reason outstanding people choose to work for and with us.

That’s why being a responsible business is an integral part of our strategy. Taking action on environmental, social and governance issues is a key driver in our strategy.

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive.

We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

GSK is committed to advancing diversity and inclusion both within our company and throughout our collective communities and will continue to support and participate in efforts to make our field and our professions more diverse and inclusive.

#LI-GSK

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. Getting ahead means preventing disease as well as treating it, and we aim to impact the health of 2.5 billion people around the world in the next 10 years.

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for p