Director of International Field Marketing MuleSoft

Job title:

Director of International Field Marketing MuleSoft

Company

Salesforce

Job description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job Category Marketing & CommunicationsJob DetailsAbout SalesforceWe’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.We’re Salesforce, the Customer Company, inspiring the future of business with CRM + AI+ Data + Trust. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good– you’ve come to the right place.We seek a transformative Director of Field Marketing to lead our field marketing efforts aligned to the Head of International Sales for MuleSoft. In this role, you will work cross-functionally with marketing, sales, and product teams to create pipeline creation and progression programs, initiatives, and events across the EMEA, and work closely with the APAC and LATAM field marketers to lead an international field marketing plan. In this role, you will exercise your leadership and collaboration skills to impact and influence across dispersed stakeholders to align on business objectives, marketing strategies, and execution plans.MuleSoft is an explosive-growth, well-funded company on a mission to connect the world’s applications, data and devices. $593B is spent each year connecting applications, data and devices, and the challenge is growing spectacularly with the explosion of cloud, big data, mobile and the Internet of Things. We’re “productising” integration — making it as easy to connect systems and companies as it is to connect with friends on Social Media. MuleSoft Anypoint Platform™ enables companies to unlock the full potential of their applications and data through API-led connectivity, both on-premises and in the cloud, and our growth continues to accelerate. Our platform is used by organizations in over 60 countries, from emerging companies to Global 500 enterprises including Mastercard, Unilever, Tesla, Intuit, BSkyB and Verizon among others. We’re building a great company filled with outstanding people who challenge and encourage each other.Acting as a strategic business partner to our regional MuleSoft sales team, the Director of International Field Marketing impacts pipeline generation and maturation through the creation and execution of a regional field marketing strategy in alignment with business priorities, growth targets, and in partnership with the broader Field Marketing, Product Marketing, and Sales teams.MuleSoft is moving, growing, and changing quickly; it is an environment you embrace. You will be exposed to many different projects and are excited to roll up your sleeves and get stuff done.Responsibilities:Develop and implement a strategic field marketing plan for the EMEA region and work closely with the APAC and LATAM leaders to consolidate into a single International Plan that supports sales objectives and growth targets.Lead through impact and influence the International MuleSoft field marketing team, fostering a culture of excellence, innovation, and collaboration.Collaborate closely with International MuleSoft sales leaders to ensure alignment between sales and marketing strategies and to support the sales pipeline and revenue goals.Design and execute targeted marketing campaigns, events, and programs that effectively engage customers and prospects.Measure and analyze the effectiveness of marketing initiatives, leveraging insights to optimize future campaigns and achieve maximum ROI.Influence the International field marketing, campaigns, and Media Lab budgets, ensuring strategic allocation of resources to high-impact activities.Stay abreast of market trends, competitor activities, and customer needs to adapt strategies and tactics as necessary.Drive cross-functional collaboration within the organization to ensure cohesive messaging and customer experiences across all touchpoints.Champion the Salesforce brand, ensuring consistency with global branding guidelines while tailoring approaches to meet local market needs.Required Skills:A minimum of 8 years of experience in marketing, with at least 5 years in a leadership role within field marketing or a related area.Proven track record of developing and executing successful marketing strategies in the EMEA region. Experience in other markets across the globe is a plus.Strong leadership skills with experience managing through impact and influence diverse and geographically dispersed teams.Excellent communication, collaboration, and stakeholder management skills.Deep understanding of the EMEA market dynamics, customer segments, and sales cycles. Experience in other markets across the globe is a plus.Proficiency in marketing automation and CRM tools, preferably Salesforce products.Ability to travel as required for the role.AccommodationsIf you require assistance due to a disability applying for open positions please submit a request via this .We are a recognised Disability Confident member under the UK Government Disability Confident employer scheme. We are committed to providing an inclusive recruitment process and will offer an interview to disabled applicants who meet the essential criteria for the role. Applicants are welcome to opt-in to the interview scheme as part of the application process. If you would like to apply under the scheme, please click the link to the Accommodations Request Form above and scroll to the UK Disability Confident Scheme section within the form.Posting StatementAt Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at and explore our company benefits at .is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. does not accept unsolicited headhunter and agency resumes. will not pay any third-party agency or company that does not have a signed agreement with .Salesforce welcomes all.

Expected salary

Location

London

Job date

Mon, 10 Jun 2024 05:32:37 GMT

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