Communications Manager in Baltimore, Maryland

Candidate sought to fill a Communications Manage r role in the Department of Health, Behavior & Society at the Johns Hopkins Bloomberg School of Public Health. The candidate will provide communications leadership to the Department, with the goal of elevating visibility and building positive awareness of the Department’s research, practice and training.

The Communications Manager will be responsible for promoting the successes of the Department, including the Department’s research, accomplishments and events, to achieve strategic goals including: (1) showcasing faculty impact; (2) maintaining the School’s #1 ranking in social and behavioral sciences; (3) increasing student recruitment; (4) making the Department of Health, Behavior and Society a place people where students, faculty and staff want to work and engage; (5) stewarding current and potential donors.

Specific Duties & Responsibilities

• Develop, plan, implement, maintain, and evaluate a comprehensive strategic, creative and innovative communications plan for the Department of Health, Behavior & Society that is consistent with the Department’s vision and mission. The plan is to be carried out through a wide variety of communication vehicles including social media and web, and local and national media outlets, in consultation with the Communications Committee and the Chair.

• In consultation with the academic program directors, develop, plan, implement, maintain and evaluate student recruitment and communication strategies.

• Conduct ongoing competitor analysis.

• Develop and implement strategies to promote the visibility of Department success stories, events, programs, products, faculty, students and staff through a variety of approaches (e.g., social media, web, print) and for both external and internal audiences.

• Proactively solicit content from Department faculty, students and staff to support public relations and marketing efforts.

• Identify strategic opportunities for recognition (e.g., award nominations, partnerships).

• Generate and recommend original and creative approaches and content to communicate about and promote the Department.

• Ensure all communications adhere to the School design style guides, including School and Department branding, and that quality of products consistently meet the School’s standards.

• Collaborate to obtain quality visual assets for reporting and promotion.

• Oversee administration, maintenance, and content management of the Department website.

• Ensure content is up-to-date and accurate and that all links work.

• Engage, nurture, and grow a relevant social media following for the Department.

• Report monthly on website analytics, number and content of social posts, with recommendations on how to improve the reach and effectiveness of Department communications.

• Identify and pursue appropriate speaking opportunities and media engagement for the Department faculty.

• Draft and edit messages and materials (e.g., talking points, speeches, research blasts) for in relation to Department successes as well as research findings and practice activities.

• Write, design, produce and edit multiple and varied reports, web pages, op-eds, letters to the editors, executive remarks, media releases, newsletters, videos, presentations, announcements, campaigns, and conference booths, including strategic selection and layout of artwork, graphics, pictures, and illustrations.

• Work with School-level communications teams to amplify messaging and project successes.

• Manage and support media interview requests for Department faculty.

• Develop innovative and compelling content for relevant multimedia materials (e.g., podcasts, videos) that support the goals and objectives of the Department.

• Develop, update, and maintain a public relations/marketing calendar of relevant Department events, including student recruitment, student orientation, prospective faculty job talks, seminars, etc.

• Advertise Department events through internal and external communication channels, as appropriate.

• Prepare stewardship reports and other communications to current and prospective donors.

• Work in collaboration with School-level communications contacts to ensure that Department comms products are approved and promoted via relevant available channels.

• Collaborate with Department leadership to write reports for donors.

• Develop agendas for monthly meetings with the Department’s Communications Committee to solicit input and feedback.

• Support the work of the other senior communications staff in the Department through sharing of successful practices.

• Stay abreast of current and emerging communications trends and best practices, including opportunities/insights provided by the School/University.

• Serve as a resource for comms-related School/University resources and policies.

• Other duties and responsibilities as assigned.

• Position reports to the Department Chair.

Special Knowledge, Skills and Abilities

• Active engagement with social media.

• Demonstrated ability to write engaging content clearly and concisely.

• Outstanding writing, research, editing and organizational skills.

• Excellent attention to detail.

• Demonstrated ability to work independently and take initiative in developing and implementing strategic goals and creating new content while maintaining collaborative relationships.

• Experience making challenging subjects accessible for lay audiences.

• Strong working knowledge of website maintenance and social media strategies.

• Ability to manage multiple projects simultaneously successfully.

• Proactive in anticipating communication needs.

• Please note this position is classified as “asked to work” meaning during delayed openings or JHU closures, you may be asked to complete urgent tasks.

• Marketing, communications, or public relations agency work experience.

• Knowledgeable about target audience identification and content marketing best practices.

• Excellent interpersonal communication and coordination skills and comfortable working in a team environment.

• Strong working knowledge of graphic design.

• Experience with search engine optimization and social media advertising.

• Able to think critically, adapt to changing trends and needs, and effectively communicate ideas to colleagues.

Minimum Qualifications

• Bachelor’s Degree in related field.

• Five years related experience.

• Additional education may substitute for required experience, to the extent permitted by the JHU equivalency formula.

Preferred Qualifications

• Able to travel domestically, as needed.

• Residence in Maryland or a contiguous state to facilitate hybrid work.

Classified Title: Communications & Marketing Manager

Job Posting Title (Working Title): Communications Manager

Role/Level/Range: ATP/04/PE

Starting Salary Range: $73,300 – $128,300 Annually (Commensurate with experience)

Employee group: Full Time

Schedule: Monday to Friday: 8:30 am – 5 pm

Exempt Status: Exempt

Location: Hybrid/School of Public Health

Department name: HBS – Administration

Personnel area: School of Public Health

Equal Opportunity Employer:

Johns Hopkins University is an equal opportunity employer and does not discriminate on the basis of race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status, or any other occupationally irrelevant criteria. The university promotes affirmative action for minorities, women, disabled persons, and veterans.